They’ve read your thinking, seen how you solve a problem and had a relevant conversation before the call.
Your business gets an ongoing way to find clients while you’re focused on delivering the work you already sold.
Your client acquisition system
Your expertise. A reason to buy.
I turn your knowledge into content and useful resources, then use relevant outreach to start conversations with the buyers they’re meant for.
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First, we get clear on who should buy.
Your offer, your strongest proof and the problems your ideal clients want solved.
Positioning + targeting
01 / Content
Make your expertise visible.
Your best thinking becomes LinkedIn posts and carousels. I work from your calls, opinions and client experience, then handle the writing, visuals and publishing.
Full content, built around what you sell.
Mattan DaninoRISE DTCCarousel design example
in
What stopped working for beauty brands in 2026.
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RISE DTC · A selection from the carousel design.
02 / Lead magnets
Give buyers something they can use.
A useful guide or tool gives a potential client a taste of your expertise and a reason to leave their email.
I build lead magnets when they fit your offer, with newsletters that keep helping the people who join your list.
I put together a review of your store. There are a couple of opportunities around how you capture returning customers. Would it be useful to see it?
Potential client
Yes, please send it over. Retention is something we’re working on.
Your profile
Here it is. What have you tried so far?
Write a message…↗
Illustrative exchange. Messages are written for each prospect.
Built over time
Each month builds on the last.
Your published content, email list and understanding of your buyers grow together. A useful post or guide can keep bringing people back after the week it goes out.
I use what buyers read, ask and reply to shape the next content and outreach.
How the assets build. Illustrative, with no forecast implied.
Individual results. Your offer, audience and sales process affect the outcome.
Before we speak.
Who is this for?+
Agency founders with an established offer and client work to draw from. We check fit on the first call.
Do I need an audience?+
An existing audience helps the Inbound plan. The $3k plan adds outreach beyond your followers.
How much of my time does it take?+
An intake, source material and the reviews we agree on. I handle the ongoing delivery; you handle sales calls and closing.
Will the content sound like me?+
I use your calls and past work as source material. We tune the first drafts together, including the opinions and wording you would actually use.
How do we get started?+
First we review your offer and source material. Then we agree the content direction, tune the first drafts and set the publishing process. We confirm your launch date during onboarding.
Are results guaranteed?+
No. The pipeline figure is an aim. Results depend on your offer, audience and sales process.
What happens if we stop?+
Your audience, list and content stay yours. Ongoing delivery ends. We agree the commercial and handover terms before starting.
Work directly with Ivan
Let’s talk about your next clients.
We’ll look at how you find clients today, where LinkedIn could help and which plan fits your business.